Big Leap – Logo Design

February 28th, 2018

Paul Rand, arguably the best graphic designer who’s ever lived said “If, in the business of communications, ‘image is king,’ the essence of this image, the logo, is the jewel in its crown.” A logo represents the company and the values the company stands for.  It should catch viewer’s attention instantly, and needs to be self-explanatory. […]

10 FAQs about Social Media – asked by real clients

January 26th, 2018

1. What social media channels should businesses be active on? We get this a lot. Here’s our to-the-point take. If your business is B2B, LinkedIn and Twitter are most relevant to you. For B2C brands or cos., Facebook and Instagram are the right platforms. To reach a younger audience, you can prioritise Instagram and Snapchat […]

5 DIY Tools for Online Marketing

January 25th, 2018

1. CanvaPosting visual creatives is the best way for businesses to engage with their audience. Of the many free graphic design tools on the market, is one of the most intuitive and easy-to-use. It’s free library of fonts, illustrations, templates, and images give you a pool of graphics that you can easily drag-and-drop, and create beautiful […]

4 Easy Ways to Make your Business Shine on Instagram

January 24th, 2018

Instagram has 700 million daily users.And much to every marketeer’s delight, this Social Media platform has towering user engagement levels.Instagram users are younger than Facebook’s and much more engaged versus other social media platforms.  That’s why, even if your brand skews to a Facebook or Twitter demographic, you should still get onInstagram. We bring to you 4 DIY tips to grow […]

Making Healthcare Communication Useful and Fun Marketing Case Study – Scientific Diagnostic Centre

January 24th, 2018

Scientific Diagnostic Centre (SDC) is Gujarat’s (the state in India that we’re based out of) 1st ultramodern pathology testing laboratory and diagnostic center. They are known for reliable and affordable health-related testing. They have been our client since July 2016 and we handle their Social Media marketing, Website optimization and Ad hoc design work. SDC’s […]

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